Capsul Jewelry

Premium custom jewelry made in the most eco-friendly way possible

Company overview

Date Established:
2017
Description:
Premium custom jewelry made in the most eco-friendly way possible
Founder:
Founders:
Tina Cheng
,
,
Headquarters:
El Segundo, CA
Industry:
Beauty
Fashion
Social Media:
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about

Founded in 2017 by LA-based entrepreneur Tina Cheng, Capsul Jewelry creates premium custom jewelry using the latest 3D-printing technology. Each piece is uniquely designed, casted, and customized. With the aim of delivering the highest quality custom jewelry at an accessible price, every piece of jewelry is made by their artisans with love in Los Angeles, adhering to the highest environmental standards.

Recently featured in HelloGiggles, CBS The Talk, BuzzFeed and more, Capsul Jewelry takes custom jewelry to the next level in an affordable way. Their pieces encapsulate life's happiest memories into luxury jewelry that can be worn every day. Each piece is personalized with unique handwriting or drawing, the sound wave pattern of a voice, or an engraving/roman numerals of a name, special date, or place. They've launched several new products recently, such as their Astrology charm line and Signet rings. Their new technology allows memories to actually play back through the jewelry and their app. www.capsuljewelry.com 

founding story

It’s not every day that an immigrant from Taiwan and single mom successfully launches her own business, let alone multiple! Now on her sixth entrepreneurial venture, Tina Cheng successfully runs Capsul Jewelry, which is revolutionizing the jewelry space by making the luxury of custom jewelry accessible to everyone. Tina started Capsul as an innovative way to capture her daughter, Azalea's cute handwriting and sweet voice into beautiful everyday reminders. As a former jewelry industry executive, she was deeply concerned with how toxic some jewelry manufacturing processes can be to the environment and our health, as well as the poor working conditions of most overseas factories. It is Capsul's mission to always deliver premium custom jewelry made in the most socially responsible and eco-friendly way possible.

 

Bios

Tina Cheng
Owner/Founder

Tina is a serial entrepreneur and C-level startup executive in the consumer internet space. Her latest venture, Capsul, uses Computer Vision to turn modern, timeless jewelry into an unique "Time Capsul" that holds your precious memories . Prior to founding Capsul, Tina was the COO of Coordinates Collection, a customized jewelry startup, and the CEO of Jigocity, an e-commerce company with 200+ employees and operations in six countries in Asia. She had led the company from startup to a $65 million exit in 18 months. Tina is also an active mentor within the LA startup community as the founding LA Director for SheWorx, a global organization focused on providing female entrepreneurs with access to VC's and top mentors to build scalable businesses.

Tina received her BS in Structural Engineering from UCLA and MBA from USC Marshall School of Business, where she frequently guest lectures on Entrepreneurship and E-Commerce. 

 

Products

Custom Horizontal Bar Necklace
A timeless custom piece, the Custom Horizontal Bar Necklace can be personalized by engraving a name, place, or date in Roman Numerals. It can also be customized with any unique handwriting. Creating a lasting memento of a wedding date or a favorite destination are popular ways to customize this piece.

Custom Horizontal Bar Necklace

$
150.00
Description:
A timeless custom piece, the Custom Horizontal Bar Necklace can be personalized by engraving a name, place, or date in Roman Numerals. It can also be customized with any unique handwriting. Creating a lasting memento of a wedding date or a favorite destination are popular ways to customize this piece.
Details:
14k solid gold customers will be sent a design proof for approval before moving into production.
Request Sample
Custom Block Necklace
The Custom Block Necklace is a creative way to memorialize your favorite word, name, initials, or place using letter and symbol blocks. These blocks combine to make a one-of-a-kind necklace that is sure to spark conversation. Blocks are available in letters A-Z, numbers 0-9, and Symbols #, ? ! +, &, -> (arrow), ❤️ (heart)

Custom Block Necklace

$
60.00
Description:
The Custom Block Necklace is a creative way to memorialize your favorite word, name, initials, or place using letter and symbol blocks. These blocks combine to make a one-of-a-kind necklace that is sure to spark conversation. Blocks are available in letters A-Z, numbers 0-9, and Symbols #, ? ! +, &, -> (arrow), ❤️ (heart)
Details:
Our Swarovski studded heart block is available here. Change the material to 'Pavé Heart' for our Swarovski studded heart block. Note that 14k blocks are custom made. Please allow 3-4 weeks for production.
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Custom Cut Out Ring
Elegantly memorialize a special date, such as an anniversary or birthday in Roman numerals with the Custom Cut Out Ring. Other personalization options include using a name, word, or place.

Custom Cut Out Ring

$
190.00
Description:
Elegantly memorialize a special date, such as an anniversary or birthday in Roman numerals with the Custom Cut Out Ring. Other personalization options include using a name, word, or place.
Details:
Request Sample
Custom ID Soundwave Necklace
The Classic ID Necklace is a stunning custom piece that can be personalized with unique handwriting, a special name, date, place or mantra, or with a sound wave. The sound wave of baby's first sonogram or wedding vows are customer favorites for personalizing this piece.

Custom ID Soundwave Necklace

$
200.00
Description:
The Classic ID Necklace is a stunning custom piece that can be personalized with unique handwriting, a special name, date, place or mantra, or with a sound wave. The sound wave of baby's first sonogram or wedding vows are customer favorites for personalizing this piece.
Details:
14k solid gold customers will be sent a design proof for approval before moving into production.
Request Sample
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press releases

Press articles

POPSUGAR
70 Fun and Unique Stocking Stuffers That'll Totally Surprise Them
If you want to get your loves ones stocking stuffers that'll blow them away this year, we've got you covered. Instead of dishing out cash for tons of tiny items, get them just one or two more expensive pieces they'll obsess over.
CBS The Talk
Capsul Jewelry Featured on CBS The Talk
Capsul Jewelry was featured as a Gift Guide Pick from CBS The Talk
Women of Wearables
WoW Woman in 3D and FashionTech | Tina W. Cheng, founder and CEO of Capsul
A look at the business side of Capsul Jewelry with the Founder, Tina Cheng
Cafe Mom
Custom Jewelry Is the Thoughtful Gift Every Mom Wants This Holiday Season
A deep dive into why Capsul Jewelry is the most thoughtful gift this holiday season.

testimonial