Jamie Grimstad is a recent graduate of Columbia University, with a B.A. in Art History, Co-Founder & CEO of Favour Gum, and Founder of Curated by Jamie, an NYC-Based Influencer Marketing and Social Strategy consultancy. What started as a health & wellness platform in 2013 (www.jamiegrimstad.com) that garnered 100,000+ hits upon inception, Curated by Jamie has now expanded into a boutique consulting firm that advises early-stage startups on influencer marketing, brand partnerships, and digital growth.
As an "micro-influencer" herself, Jamie has worked with brands and designers such as Nike, Adidas, Glossier, La Mer, Google, Bandier, Clinique, Clarins, among others, and most recently participated in a campaign in partner with Nike and Bandier, for the release of the 2018 Nike Air Zoon Pegasus 35 shoe (see below).
On the consulting side, Jamie has spoken on various panels for companies such as WWD, Havas Luxe, and Time Crafters. She is currently a Growth Strategist, leading Influencer Marketing initiatives for Venture Collective, Loeb.nyc's portfolio companies.
"I’ve always pushed myself to my best and most likely, extreme limits, physically and mentally. As a strong student and division 1 athlete from high school to college, it didn’t take long to notice I was not taking care of myself and my body, in a way that was clearly harmful to my health. To combat this, I took a step back from sports which led to a downward spiral of depression and anxiety, lack of self worth, and fear around working out.
I quickly realized how this momentum was affecting my physical body, mood, and day-to-day, not to mention the people around me. CBD has pulled me out of this negative cycle, and given me my vibrancy back. Consistency has been key throughout my process, so the reliability of a piece of Favour is the ally that changed everything. I can’t help but want to share this with the world."