JOOLIES INTRODUCES THREE NEW ORGANIC MEDJOOL DATE SYRUPS
Brand Logo Joolies dividng line Aug 10, 2020

Los Angeles, CA  (August 2020) –– Joolies, grower of Organic California Medjool dates, is once again elevating the date-ing game by releasing three new childhood favorite flavors to its unique organic Medjool date syrup product line up. Joining the current wildly popular Original Organic Medjool date syrup, Joolies now offers its natural sweetener alternative syrups in: Blueberry, Cocoa, and Cinnamon ($9.99).

The new syrup flavors are made with four or less ingredients. They can be used in place of traditional sweeteners, like honey, maple syrup, or chocolate syrup, and can be drizzled over ice cream, added to coffee or tea, used on pancakes or mixed into oatmeal.

Blueberry: A fruity way to elevate Saturday morning pancakes. Ingredients: Organic Medjool Dates, Organic Blueberry Juice Concentrate and Organic Vanilla Extract
Cocoa: Picture an indulgent hot fudge sundae with notes of organic cocoa. Ingredients: Organic Medjool Dates, Organic Cocoa, Water and Sea Salt
Cinnamon: Tastes like the most sophisticated bowl of Cinnamon Toast Crunch. Ingredients: Organic Medjool Dates, Organic Cinnamon Extract and Sea Salt

Each 10.8oz syrup is packaged in a sustainable glass bottle with an easy pour spout. These products are the perfect sugar alternatives for shoppers looking to reduce their refined sugar intake. Joolies’ date syrups taste delicious and are made with simple, clean ingredients. They contain no added sugars, no artificial flavors or colors and are vegan, gluten-free, low glycemic and paleo friendly. They are made with organic Medjool Dates that are grown on a family farm that is dedicated to organic farming with no pesticides, herbicides, or fungicides.

“Our goal at Joolies is to celebrate the Organic Medjool Date and find new ways for consumers to enjoy what we like to call a California Superfruit,” said Mark Masten, CEO. “These new syrups pair the Organic Medjool Date with classic, familiar flavors that are versatile and downright delicious. It may be a healthier swap to traditional sweeteners, but it’s also an upgrade for your tastebuds.”  

In addition to its palate pleasing taste, date syrup wins on nutrition as well. Joolies Medjool Date syrup contains antioxidants, magnesium and potassium. Plus, it has a lower glycemic index than maple syrup or honey.

Joolies’ new syrups retail for $9.99 and can be found in the alternative sweetener aisle at retailers like Bristol Farms, Lazy Acres and hundreds of other KeHE retailers like select Piggly Wiggly, Pete’s Fresh Market and Mother Earth Natural Foods to name a few. They will also be available online at Thrive Market as well as coming soon to Joolies.com and Amazon.com.



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