NO B.S. SKINCARE EYE CREAM WINS FATHERLY AWARD
Brand Logo No B.S. Skincare dividng line Aug 25, 2021

Miami, FL – No B.S. Skincare, who engineers powerful formulas crafted from a combination of non-toxic, natural and lab-made ingredients that produce real results, announced that their Caffeine Eye Cream was selected among “The Best Eye creams for Puffiness, and Under-Eye Bags” by Fatherly, the leading digital media brand for dads. This is a step forward for the indie brand and proof of its potential in the men’s skincare market.


“This recognition is a huge step for our brand. We stand for challenging the beauty industry and making it more inclusive, so it’s an honor to be recognized for an award by a company that empowers fathers”, said Diana Briceño, CEO of No B.S. Skincare. She also added, “It’s great to be part of the conversation promoting skin health and it makes us feel like we’re doing the right thing for our male customers who we love and are so loyal to us.” This award comes from Fatherly, an independent publication built on non-partisan journalism. This means their first obligation is to tell the truth in the form of reliable, accurate information put in a meaningful context.


“Dark circles, eye bags and wrinkles may all be natural signs of aging, but the right products with the right ingredients can make a big difference in your appearance. There’s no reason to let Father Time, or exhaustion, walk all over you” says Donna Freydkin from Fatherly, “in choosing an under-eye cream, it’s essential to find a product that meets your particular needs, so we’ve tailored our recommendations accordingly: the best eye cream for wrinkles and puffiness, the best eye creams for dark circles, and the best eye cream for bags, respectively.”


The No B.S. Caffeine Eye Cream helps stimulate circulation to reduce puffiness and the appearance of dark circles, making you look more awake while moisturizing and protecting the most sensitive area of the face. It is a great example of No B.S. Skincare’s potent formulas. It combines natural ingredients like caffeine and quinoa seed that stimulate microcirculation and reduce swelling with science-backed power players like hyaluronic acid which pulls moisture from the environment to keep skin hydrated and plump. If that weren’t enough, it has no parabens, phthalates, sulfates, synthetic fragrances, harmful petrochemicals, and is cruelty-free, vegan, and gluten-free.

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Revolutionary skincare with clean formulas, powerful results, and a radically honest beauty culture