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Origin is a progressive women's health company offering physical therapy for the over 40M women experiencing incredibly common but overlooked health issues specific to the female body. Based in Los Angeles, Origin provides both in-person and virtual care with a specialized focus on pregnancy, postpartum, menopause, and sexual health. After a decade as a beloved local practice, Origin relaunched in 2020 to expand its reach and fulfill its mission to improve and enhance women’s experiences through every stage of life. The company offers virtual and in-person PT sessions, covered by insurance, in addition to proprietary at-home educational content, and community experiences.
Origin was co-founded by Carine Carmy, Nona Farahnik Yadegar, and David Yadegar after experiencing first-hand the success of physical therapy to treat personal health issues following years of missed diagnoses, ineffective treatment options, and hearing “that’s just the way it is.” Today, Origin is building a category-defining brand that establishes a higher standard of care for every woman. In addition to its full-service Brentwood location, Origin is currently offering virtual care in California, New York, and Texas with plans to expand its physical and digital practices this summer. For more information, please visit www.theoriginway.com or @theoriginway.
Over the last two years, Carine Carmy has been working with her co-founders Nona Farahnik Yadegar and David Yadegar to solve a silent problem that affects millions of women, including herself. Throughout her 20s, Carine experienced painful sex and sought care from nearly a dozen doctors. She was told again and again that her pain would hopefully go away over time. Like many women who are told “that’s just the way it is,” Carine suffered for years. After delivering her son, Carine's co-founder Nona experienced issues no one had prepared her for, including incontinence and painful sex. She and her husband, David, realized 'if you break your pinky, you get physical therapy. But if you give birth, go through menopause, experience pelvic pain...well, “that’s just the way it is.” With this is mind, they thought it was time to shine a light on the impact that female-specific physical therapy can have on healing women's bodies. In 2020, they launched Origin with amazing insurance partners, giving women a holistic option for care that's just a co-pay away. Origin joins a community of doctors, birth workers and healers who are working to change the status quo and give women's entire bodies proper care and attention. They hope to destigmatize the shame that quietly exists around some of the biggest milestones in a woman’s life and instead, celebrate our strength and resilience.
Carine is Co-Founder and CEO at Origin. She has focused her career on increasing access to products and services that unlock human potential, from consumer healthcare to 3D printing. Carine's passion for women's health started in her early twenties, when she experienced painful sex for years and was unable to find treatment that worked. She is honored to be able to work at the forefront of a major cultural shift to help women feel their best.
Before Origin, Carine was VP Sales and Marketing at Amino, the leading platform for healthcare financial wellness. She also served as VP of Marketing at Shapeways, the leading 3D printing service that enables individuals to make, buy and sell custom products. She started her career in management consulting at Monitor Deloitte, and in 2009, helped found Marketspace, a boutique digital strategy firm spun out of Monitor alongside the former president of CBS News and the leading e-commerce professor from HBS.
Carine is an avid writer and has been published in MIT Technology Review, Forbes, Ad Age, and PSFK and regularly contributes to Medium. She's a nonprofit advisor, passionate about diversity and economic equality, and she manages a community of startup growth leaders. A graduate of the University of Pennsylvania, she's conducted research on science, technology, and economic trends for The Milken Institute and Center for Bioethics at Penn.
When she's not heads down trying to change the standard of care for women, you'll find Carine running outside, writing poetry, or throwing a dinner party with her husband.
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