Redd, Inc.

Deliciously combined protein & superfood bars that provide 3 hours of positive energy

Company overview

Date Established:
2016
Description:
Deliciously combined protein & superfood bars that provide 3 hours of positive energy
Founder:
Founders:
Alden Blease
,
,
Headquarters:
Portland, ME
Industry:
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about

Redd provides indulgently healthy vegan Superfood Energy Bars that combine clean pumpkin seed protein, superfood adaptogens, ancient grains, and 23 vitamins & minerals to provide 2-3 hours of positive energy.While the ‘less-is-more’ minimalist approach that many nutrition bar brands are currently following has been popular, with limited ingredients their formulas offer lackluster taste and fewer functional benefits.Redd offers a huge range of powerful ingredients, including 11 superfoods that provide a wide array of potent nutrients and bold flavor profiles. Redd’s ingredients list is longer, but each ingredient is chosen carefully and sourced responsibly.

founding story

Bios

Alden Blease

Founder Alden Blease found that his college meal plan wasn’t cutting it; he burned through it in the first few weeks of the semester. After that, finding good alternatives was tough. “I could’ve probably got by on chips but, to me, food is really important. It affects you, mentally and physically. Eat crap, feel like crap.” Eventually, this led Alden to a local health food store.BROKE NOT BROKENHe didn’t have much time or money, and he certainly wasn’t looking for anything fancy. So, Alden hit the bulk foods section and mixed a bunch of inexpensive, nutritionally dense ingredients into a big bag. “The concoction—and trust me, it really was a concoction—not only sustained me, it gave me a serious and sustained energy boost!”A BACKPACK BUSINESSAlden then started carrying his new energy “bar-ish” invention to classes. Curiosity ensued, and quickly became a budding, dorm room business. It beat selling pot! The predecessor to Redd was born. “I called it “Rawgasms” and it literally started out of my backpack (we had to change the name eventually…). At first, my goal was just to offer my fellow broke students a healthy, affordable alternative to whatever junk food they were eating to supplement the school meal plan. But then, you know…”HELLO, REDD After two years of serious grassroots success and a ton of feedback, Alden connected with designer and health food enthusiast, Reed Allen. “Together we re-branded, refined, re-designed, etc, etc, etc… I doubled-down and renewed my initial commitment to the highest quality, all-natural ingredients and, in June of 2014, we released our first product: Chocolate Brownie by Redd.”The rest, as they say, is history.

Products

R.E.D.D. Peanut Butter Plant-Based Protein Bar
Creamy, nutty, and perfectly craveable. More portable than a spoonful from the jar, yet stuffed full of plant-based proteins and holistic nutrition. Curb your hunger, check your wellness box, and kick your butt into gear. All in a few one-handed bites.

R.E.D.D. Peanut Butter Plant-Based Protein Bar

$
35.88
Description:
Creamy, nutty, and perfectly craveable. More portable than a spoonful from the jar, yet stuffed full of plant-based proteins and holistic nutrition. Curb your hunger, check your wellness box, and kick your butt into gear. All in a few one-handed bites.
Details:
Peanuts, *Prebiotic Dietary Cassava Fiber, R.E.D.D. Protein Blend (Pea Protein, *Hemp Protein, *Pumpkin Seed Protein), *Oats, *Dates, *Chocolate Liquor, Vegetable Glycerine, *Chia Seeds, *Quinoa, R.E.D.D. Superfoods Blend (*Maca Root Powder, *Cordyceps Mushroom Powder, *Reishi Mushroom Powder, *Chaga Mushroom Powder, *Acai Powder, *Turmeric), Natural Flavors, Sea Salt, Sunflower Lecithin, Monk Fruit Extract, Rosemary Extract (to preserve freshness), Probiotics (Bacillus Coagulans SNZ 1969). Contains Peanuts. Manufactured on equipment that also processes Tree Nuts, Soy, Egg and Milk. *Organic ingredients
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R.E.D.D. Chocolate Plant-Based Protein Bar
Our classic flavor is anything but traditional. Think decadence, but formulated for your to-do list. Each bite serves up major energy in the form of plant-based protein, radiance-boosting nutrients and powerful superfoods.

R.E.D.D. Chocolate Plant-Based Protein Bar

$
35.88
Description:
Our classic flavor is anything but traditional. Think decadence, but formulated for your to-do list. Each bite serves up major energy in the form of plant-based protein, radiance-boosting nutrients and powerful superfoods.
Details:
*Prebiotic Dietary Cassava Fiber, R.E.D.D. Protein Blend (Pea Protein, *Hemp Protein, *Pumpkin Seed Protein), *Palm Fruit Oil, *Oats, *Cocoa Powder (Alkalized), *Chocolate Chips (*Chocolate Liquor, *Cane Sugar, *Cocoa Butter), *Arabic Gum, *Chocolate Liquor, Natural Flavors, *Chia Seeds, Sea Salt, R.E.D.D. Superfoods Blend (*Maca Root Powder, *Cordyceps Mushroom Powder, *Reishi Mushroom Powder, *Chaga Mushroom Powder, *Acai Powder, *Turmeric), *Quinoa, Sunflower Lecithin, Monk Fruit Extract, Rosemary Extract (to preserve freshness), Probiotics (Bacillus Coagulans SNZ 1969). Manufactured on equipment that also processes Peanuts, Tree Nuts, Soy, Egg and Milk. *Organic ingredients
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R.E.D.D. Oatmeal Plant-Based Protein Bar
These aren’t your mother’s stuffy oats. Nourishing oatmeal serves as the perfect base for power-packed superfoods, clean proteins and gut-loving pre- and probiotics. For packing a big punch, without standing over a stove.

R.E.D.D. Oatmeal Plant-Based Protein Bar

$
35.88
Description:
These aren’t your mother’s stuffy oats. Nourishing oatmeal serves as the perfect base for power-packed superfoods, clean proteins and gut-loving pre- and probiotics. For packing a big punch, without standing over a stove.
Details:
*Prebiotic Dietary Cassava Fiber, R.E.D.D. Protein Blend (Pea Protein, *Hemp Protein, *Pumpkin Seed Protein), *Oats, *Palm Fruit Oil, *Chocolate Chips (*Chocolate Liquor, *Cane Sugar, *Cocoa Butter), *Arabic Gum, Natural Flavors, *Chia Seeds, R.E.D.D. Superfoods Blend (*Maca Root Powder, *Cordyceps Mushroom Powder, *Reishi Mushroom Powder, *Chaga Mushroom Powder, *Acai Powder, *Turmeric), Sea Salt, *Quinoa, Sunflower Lecithin, Monk Fruit Extract, Rosemary Extract (to preserve freshness), Probiotics (Bacillus Coagulans SNZ 1969). Manufactured on equipment that also processes Peanuts, Tree Nuts, Soy, Egg and Milk. *Organic ingredients
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R.E.D.D. Plant-Based Protein Bar Variety Pack
Not into commitment? We’ve been there. Play the field with an 8-pack that contains every crave-worthy R.E.D.D. flavor. Same holistic nutrition and radiant energy, seven different indulgent varieties. Giving a whole new meaning to “flavor of the week.”

R.E.D.D. Plant-Based Protein Bar Variety Pack

$
24.72
Description:
Not into commitment? We’ve been there. Play the field with an 8-pack that contains every crave-worthy R.E.D.D. flavor. Same holistic nutrition and radiant energy, seven different indulgent varieties. Giving a whole new meaning to “flavor of the week.”
Details:
All R.E.D.D. Bars contain: Prebiotic Dietary Tapioca Fiber, R.E.D.D. Protein Blend (Pea Protein, *Hemp Protein, *Pumpkin Seed Protein), *Palm Fruit Oil, *Oats, *Dates, *Arabic Gum, Vegetable Glycerine, *Chia Seeds, Natural Flavors, Sea Salt, R.E.D.D. Superfoods Blend (*Maca Root Powder, *Cordyceps Mushroom Powder, *Reishi Mushroom Powder, *Chaga Mushroom Powder, *Goji Berry Powder, *Acai Powder, *Turmeric), *Quinoa, Sunflower Lecithin, Monk Fruit Extract, Rosemary Extract (to preserve freshness), Probiotics (Bacillus Coagulans SNZ 1969). *Organic ingredients
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testimonial

“The R.E.D.D. Chocolate Superfood Energy flavor is the best-tasting protein bar I’ve ever had.”
Nina Combs, Senior Editor, Men’s Fitness
“In comparison to the better bars on the market (Clif, ProBar, LÄRABAR) that offer reliable energy, R.e.d.d. fits in well, setting itself apart with the bonus boost of the half-shot of caffeine. If I’m home and heading to a workout, I still prefer an espresso shot and whole wheat toast with almond butter, banana, and raw honey. But the pantry will now share space with some new portable nutrition, and I’ve cleared space for a new box of bars that’s gray, white and R.e.d.d. all over.”
Matthew Ankeny, Gear Patrol
“It’s a protein bar…and an energy shot…with a multivitamin thrown in. But, most importantly, it’s a delicious brownie. There’s a glut of snack and meal replacement bars on the marketplace that take great pains to cram as much nutrition into an edible 3-inch-by-5-inch rectangle as possible. They make high-density nutrition nuggets, but they can’t seem to nail down one of the most important aspects: The Taste. Until R.e.d.d.’s Chocolate Brownie.”
Billy Brown, Gear Junkie

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