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Overview

Date Established 04/2020
Founder David Weinfeld
Industries
Tech
Marketing & Advertising
Business
Website https://www.screenversemedia.com/
Press Contact Jessica Silva
Social

About

Screenverse is the largest network of digital screens in the physical world, offering static and full-motion video DOOH inventory across major venue types. Screenverse simplifies the DOOH advertising experience and have inventory in every market in the continental U.S., spanning over 20 venue types. With an expansive DOOH media network base, including billboards, urban panels, and retail environments, among others, Screenverse has curated digital ad inventory networks that are highly utilized across direct and programmatic buyers from major agencies across the US.

Founding Story

In April 2020, admist the backdrop of the pandemic, Screenverse was founded with the vision to revolutionize the programmatic digital out-of-home (DOOH) advertising landscape. The founders recognized an opportunity to merge digital precision with the impactful presence of physical ads, swiftly establishing key partnerships with retail giants like Walmart and Kroger. These early alliances, combined with strategic acquisitions of third-party datasets and technologies, laid a robust foundation for the company's innovative trajectory.


As Screenverse solidified its market position in 2021, it expanded its network to include nine partners and made significant investments in technology and team growth, including its first engineering hires. This expansion was coupled with a commitment to enhancing employee benefits, creating a dynamic and supportive workplace. By 2022, the focus on scaling operations paid off spectacularly, with a 340% increase in sales and revenue, driven by continuous investments in people, processes, and technology.


Today, Screenverse is a trusted leader in digital advertising, seamlessly integrating digital and video advertising across millions of screens worldwide. With strategic partnerships like those with Vistar and Place Exchange, the company is set to continue its trajectory of growth, propelling the evolution of advertising in the physical world while maintaining a firm commitment to innovation and service excellence.

Team Bios

Jessica Silva is a marketing professional with a wealth of experience and a track record of driving success for globally recognized brands. For more than a decade, Jess has helped Fortune 500 companies worldwide experience meteoric expansion thanks to her intellect in marketing strategy and execution.

Serving as the Senior Vice President of Marketing at Screenverse, Jess is at the forefront of cutting-edge marketing strategies for both external clients and the company itself. Her expertise in data analysis and evaluation is instrumental in educating the industry about transacting programmatically for buying Digital Out-of-Home (DOOH) advertising.

Jess is a seasoned leader with a focus on data-driven attribution and omnichannel advertising who has built creative, paid media, SEO, and data science departments at world-class agencies with weapons-grade precision.

Jess has also had the pleasure to speak nationwide about the state of the digital marketing industry and the impact of changing technology in the market. Her experiences leading marketing departments, spearheading new business initiatives, and driving exceptional results make her an invaluable asset to Screenverse.

Adam leads marketing, network development, and finance efforts at Screenverse, the largest network of digital screens in the physical world, with a focus on putting people and partners at the forefront. 

With over 13 years of experience in the out-of-home media sector, Adam has a successful track record, including leading the growth of DOmedia where he developed new products, partnerships, and international market opportunities. 

When he left DOmedia in 2019, it had an 18.5% North American market share and powered over $1.5B in annual OOH transactions. 

Before co-founding Screenverse, Adam served as a Client Director at Wilkins Media, a prominent out-of-home media agency. 


Adam resides in Rockville, MD, with his wife Mary Frances and four children.

David leads all aspects of Screenverse, including SSP and DSP partnerships, product roadmap, and company culture. 


With over 13 years of experience in digital signage and digital out-of-home media, David has a diverse background that spans from launching DOOH networks to building supply-side sales practices. 


As Vistar Media's first supply sales hire and team leader, David grew the company's global SSP media owner partners from 30 to over 120, and was responsible for key partnerships and building a multi-million dollar SaaS business. 


David resides in Westfield, NJ, with his wife, Catherine Weinfeld and two children.

Edric brings a wealth of experience in the programmatic advertising industry, having previously held key roles at Insticator, Kargo, The Trade Desk, Time. Inc, and Condé Nast Digital.


Based in New York City, Mr. Chan grew to be a global monetization leader across demand and supply, having spearheaded the evolution of automation within the programmatic sphere.


Edric has championed the industry by ensuring strong, long-term and profitable partnerships with DSPs, exchanges, and other sources of programmatic demand as well as contributing to the success of numerous high-profile strategic partnerships. Having contributed to the programmatic automation of Connected TV (CTV) ad serving, Edric has set his sights on the Digital Out-of-Home (DOOH) sector as he looks to the next boom in the industry.

Testimonials

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