All PR strategies should include a mix of paid and earned media placements. Here’s why they matter.

Before you hire the first person you meet with, check out these good and bad signs a publicist can create a killer PR plan.

As the voice of a brand, it’s important for marketing professionals to always be on top of the latest-and-greatest. That’s why we rounded up the wellness trends every publicist should know about.

Raise your hand if you’re a working parent who has come *this* close to losing their mind during the pandemic. It’s a journey lifestyle journalist Jenn Sinirch has taken in stride, as she has juggled the duties of being a mom to her toddler and continued building her freelance empire. She’s a revered journalist for dozens of outlets, including Wedding Wire, Brides, What To Expect, Reader’s Digest, Healthline, and many others.

How to help your clients, the right way.

We’re back with the second edition of our journalist Q&A.

Introducing our new monthly Q&A!

As the voice of a brand, it’s important for marketing professionals to always be on top of the latest-and-greatest. That’s why we rounded up the beauty trends every publicist should know about.

The pandemic has caused major transformations in many industries, and public relations is no different. Here, moguls share how PR strategies are adapting to the new normal.

Here, an inside look into how The Press Hook is revolutionizing press release distribution and how you can join in the excitement!

If you are unfamiliar with public relations, our guide can help you understand what is PR? And why it matters.

COVID-19 has impacted all industries, including marketing and communications. Here, we explore the ways PR strategies will need to change to remain relevant.

What is The Press Hook? It’s about to be your favorite new resource. Our all-in guide explains everything you need to know, from what we offer to how to get started, and more.