The Hook makes pitching, following-up and connecting easier. 

As a publicist, your job is never done. We built The Hook platform to connect you to top-tier media instantly. 

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How it works

How to Use The Hook As a Publicist

Create a Profile For Your Client

The Hook gives public relations professionals the ability to create a brand profile. This is where you let every detail of your client shine-- their founding story, most impressive info, and latest news. Active profiles on The Hook make it easier for journalists to discover new and upcoming companies, as well as stay updated on established businesses.

Add Newsworthy Content

We created templates for your press releases, so journalists will always have access to the latest, trendiest developments, features and launches. Anytime you add something newsworthy, The Hook distributes it to our relevant media partners.

Browse and Pitch!

With an active brand profile, you can browse through The Hook’s vast collection of top-tier media talent, spanning dozens of niches - from wellness and health to travel and more. You can search for journalists you know, and along the way, discover others you haven’t connected with yet. Then, it’s time to do what you do best: pitch your clients.

Media can also search any and all brand pages, request a sample or an interview, and message you directly with any questions from our platform.

features

Why You Should Use The Hook, ASAP

Less Work For You

There’s never been a platform to connect journalists and brands in real-time. The Hook aims to assist media professionals and publicists to tell more — and better — stories. By cutting out research hours with our hyper-personalized tagging and media profiles, publicists have more time to cater to their pitches to the right journalist at the right time. Most importantly: we vet every member of the media before welcoming them to our platform. This means only the top talent will contact you, resulting in less wasted product and time.

Less Wasted Time — and Errors

With The Hook, you have more control of your brand’s profile and footprint than ever before.Instead of referencing many websites to find the information they need for a single story - journalists can have all the correct information about your brand at their fingertips on Hook. No more incorrect stats and painful back-and-forth. Plus, since journalists may not need to reach out to you for a fact-check, you can spend more time pitching.

Exclusive Access to Newsletters, Trend Reports, and More

As a game-changer in the media industry, The Hook was founded from a need for an all-in-one solution in the market. We work tirelessly to stay on top of the latest trends, product releases, and the news cycle, so your brands get in front of the best writers. As a Hook public relations member, you’ll also receive exclusive newsletters catered to your niche and needs.

Pricing

Pricing Plans

Live
$49
For brands that are just beginning to explore media relations, this is a smart plan to get you started.
Templatized press kit
Tag trends and topics
Receive media requests
Content review
Templatized press release
Distribution of press release
PR & media training
Access media profiles in our database
Message media directly via platform
Dedicated publicist
Manages media communication
Manages sample requests
Active
$149
You have news to share, and you want to take it to the next level. This one is for you.
Templatized press kit
Tag trends and topics
Receive media requests
Content review
Templatized press release
Distribution of press release
PR & media training
Access media profiles in our database
Message media directly via platform
Dedicated publicist
Manages media communication
Manages sample requests
Active +
$249
You have some PR and media experience, and can pitch your news in your own hands. You get all the capabilities of an Active account + direct access to our media database to personally pitch your big news.
Templatized press kit
Tag trends and topics
Receive media requests
Content review
Templatized press release
Distribution of press release
PR & media training
Access media profiles in our database
Message media directly via platform
Dedicated publicist
Manages media communication
Manages sample requests
Super Active
$499
For brands and agencies that need a more personalized and hands on approach.
Templatized press kit
Tag trends and topics
Receive media requests
Templatized press release
Distribution of press release
PR & media training
Access media profiles in our database
Message media directly via platform
Content review
Dedicated publicist
Manages media communication
Manages sample requests
What Are You Waiting For?
Create your client a profile today to get more press hits.
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